Field Event Marketing Manager

Field Marketing

About the company:

At WizCommerce, we’re building the AI Operating System for Wholesale Distribution — transforming how manufacturers, wholesalers, and distributors sell, serve, and scale.

With a growing customer base across North America, WizCommerce helps B2B businesses move beyond disconnected systems and manual processes with an integrated, AI-powered platform.

Our platform brings together everything a wholesale business needs to sell smarter and faster. With WizCommerce, businesses can:

Take orders easily — whether at a trade show, during customer visits, or online.

Save hours of manual work by letting AI handle repetitive tasks like order entry or creating product content.

Offer a modern shopping experience through their own branded online store.

Access real-time insights on what’s selling, which customers to focus on, and where new opportunities lie.

The wholesale industry is at a turning point — outdated systems and offline workflows can no longer keep up. WizCommerce brings the speed, intelligence, and design quality of modern consumer experiences to the B2B world, helping companies operate more efficiently and profitably.

Backed by leading global investors including Peak XV Partners (formerly Sequoia Capital India), Z47 (formerly Matrix Partners), Blume Ventures, and Alpha Wave Global, we’re rapidly scaling and redefining how wholesale and distribution businesses sell and grow.

If you want to be part of a fast-growing team that’s disrupting a $20 trillion global industry, WizCommerce is the place to be.

Read more about us in Economic Times, The Morning Star, YourStory, or on our website!

Founders:

Divyaanshu Makkar (Co-founder, CEO)

Vikas Garg (Co-founder, CCO)

Job Description:

Role: We’re looking for a Senior Field Marketing leader to own everything that happens on the ground - trade shows, third-party events, WizCommerce-owned events, and live activations - and turn those moments into real pipeline, real relationships, and real brand pull. Field marketing is a core growth lever for WizCommerce. Our buyers still build trust and make decisions in person, and this role owns that entire surface area end-to-end. This is not a coordination role. This is an ownership role.

Responsibilities:

1. Trade Shows & Third-Party Events

Own WizCommerce’s presence across major US trade shows & industry events

End-to-end responsibility of event selection, ROI modeling, booth strategy, pre-event demand gen, on-site execution, & post-event pipeline tracking

Partner closely with Sales, Product Marketing, and Leadership to align field activity with GTM priorities

2. Self-Owned Event Properties

Create and scale WizCommerce-owned event formats such as community meetups, executive roundtables, industry workshops, and city-level dinners

Build repeatable, scalable properties focused on community activation and pipeline generation

3. Live & Experiential Marketing

Run live, in-person, and hybrid events that feel thoughtful and differentiated

Experiment with formats beyond booths including private demos and invite-only sessions

Ensure all experiences are premium and on-brand

4. Tracking, Attribution & Automation

Own tracking, attribution, and reporting for all field and BTL activities

Set up workflows for lead capture, CRM syncing, sales follow-ups, and reporting

Continuously optimize for pipeline quality and ROI

What We’re Looking For

8+ years of overall B2B marketing experience

5+ years owning field marketing or events at top-tier B2B companies

Experience supporting sales-led GTM motions

Bonus: experience in vertical SaaS or high-growth B2B SaaS companies

Skills & Mindset

Proven end-to-end ownership of field programs

Strong operational and execution focus

Comfortable with frequent travel and on-ground execution

Pipeline-first mindset

Strong collaboration with Sales without being order-taking

Compensation: Best in the industry

Role location: Bengaluru (with frequent travel to the US)

Website Link: